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SEA Insights

Jay Bautista

Jay Bautista
Managing Director, Kantar Media

Jay has over 25 years of experience in the media research sector and is currently Managing Director at Kantar Media in the Philippines. In this role, he is responsible for delivering Kantar Media’s services for media companies in the Philippines, and managing existing and new services in the market. Kantar Media currently provides TV ratings service, ad expenditure service, social TV tools and consumer survey solutions. He also defines and executes growth strategies within the business development and client management areas across the company’s product portfolio.

He is currently also a director of the Marketing and Opinion Research Society of the Philippines (MORES) where he previously held the post of President. He was co-chair of the Digital Measurement Board (DMB) of the Internet and Mobile Marketing Association of the Philippines (IMMAP), in which he served as Director in 2013.